What I’m building.

I’m the founder and CEO of Caretrics. Togetheren is my studio for exploring how small teams can build businesses around what they know, with SkillNav as one of the experiments.

Caretrics

Founder & CEO

What happens after you spot the problem?

An unpaid claim on a report is a starting point. Someone still needs to find out what happened, record the conversation and decide when to follow up.

Caretrics helps clinic teams find that work and keep the records and next steps together. Staff make the calls, record what happened and decide what comes next.

Explore Caretrics

Product example · Demo data

Caretrics demo showing an overdue claim, the last recorded payer conversation and a follow-up date.
Keep the next step with the record.The next person can see the last conversation and when to follow up. This is a synthetic example, not a recovered payment.

Easier to build doesn’t mean worth building.

I believe AI will make building software less of an advantage on its own. Understanding the work, earning people’s trust and taking responsibility for the result will matter more. I learned the hard part at Athlete Builder: loving a product doesn’t make its economics work. AI can help you build that mistake faster.

That shapes what I want Caretrics to become. Finding a problem is the beginning. The work is helping someone decide what to do, follow through and learn whether it made a difference. As AI takes on more repetitive tasks, the person still needs to understand what happened and where their judgement is needed.

Togetheren

The studio

More people should get to build something of their own.

I want the capability AI puts within reach to lead to more ownership and independence. Togetheren is my studio for working on that: helping small teams turn what they know into services and products people will pay for. It starts with a problem someone actually has, a way to test the idea and a process the team can sustain. Caretrics grounds that thinking in the daily work of running a clinic.

SkillNav

Experiment · In development

A good agent needs a process worth following.

SkillNav is an experiment within Togetheren. I’m starting with understanding a customer’s needs, testing an offer and keeping track of what we learn.

I’m exploring how AI can help with the research and preparation, while we decide what to test and what to change.

Talk with me about SkillNav

Why this work matters to me.

I grew up in a loving, blue-collar family in Windsor. My dad worked midnights for thirty straight years. He never complained. He made me breakfast before school, showed up to all my practices and believed in me relentlessly.

He’d grown up sharing a home with nineteen other people, without the support he later gave me. My mom lost her dad when she was two, and later lost her mother to kidney failure. Both knew what it meant to go without. They gave the people around them kindness and love without keeping score.

That’s where my view of people comes from. I want it to show in the work I build, the people I surround myself with and how we treat each other when things get difficult. I want to build businesses that do well and make life better for the people who depend on them.

What I learned from my dad
Rob outdoors with a backpack

Building something of your own?

I share the work as it develops: decisions, mistakes, useful discoveries. Follow along, or tell me about a problem your team knows too well.