More people should get to build something of their own.

I want more people to be able to start, own and grow a business on their terms. I’m building tools that help small teams put their knowledge to work, with AI where it helps and people in control.

Why I care.

I grew up in a blue-collar family in Windsor. My dad worked midnights and still made breakfast with me before school. In 2011, I wrote about what those ordinary moments meant to me. I still think a lot about what a life of work is supposed to make possible.

Building companies has also cured me of the idea that a useful product automatically makes a good business. Athlete Builder had customers in youth sports. I couldn’t make the economics work.

That is why the business matters as much to me as the tool. I want to help people turn their experience into work that supports them, and build companies that can keep doing it.

What I learned from my dad
Rob outdoors with a backpack

Where that ambition becomes work.

Togetheren

The direction I’m building toward

I’m building toward Togetheren as a home for tools that help small teams turn what they know into useful, repeatable ways of working. The ambition is to make starting and running a business more achievable, without needing a large team to hold it together.

SkillNav

In development

I’m developing SkillNav within that direction, beginning with client and project handoffs: what has been agreed, what the next person needs to know, and what happens next.

I want a team’s experience to stay useful when the work moves between people.

Talk with me about it

Caretrics

What I’m building today

Software for the people running clinics. It helps teams find missed follow-ups and revenue gaps, with the records behind each finding so someone can check it and act.

Explore Caretrics

The team should stay in control.

AI can make a small team more capable. But if using it means checking an endless stream of questionable work, we’ve moved the burden rather than removed it.

I want tools that help people do something they could not do before, let them inspect and change the result, and make it possible to finish for the day.

That’s also why I write about life off-screen. A business worth building should leave room for the people building it.

Read my writing

Building something of your own?

I share the work as it develops: decisions, mistakes, useful discoveries. Follow along, or tell me about a problem your team knows too well.