Founder · Writer · Ottawa

Work is hard enough. The tools should help.

Rob Saric in a blue blazer

I’m building Caretrics and developing SkillNav for small teams. I write about making sense of AI, raising kids, and making time for the people in our lives.

Writing

  1. Small teams still have to answer the phone

    AI can make a new service easier to build. It doesn’t make the promises to customers disappear. A small team needs room to keep them.

  2. I want my analog life back.

    I want a conversation without a notification competing with the person in front of me. That is the analog life I want more of.

What I’m building.

I want more people to have the chance to start, own and grow a business on their terms. Togetheren, SkillNav and Caretrics are how I’m working toward that.

The work, and why it matters to me

They want answers.

Caretrics started with the problem of manual reporting. But do people want another dashboard? Do people want more reports? They want to be able to answer questions about how their business is doing.

Understanding that changed our perspective on Caretrics. How do we help small teams accomplish more? How do we support their current bottlenecks and help incrementally move their business forward?

How our thinking changed at Caretrics
  1. Understand the data

    Start with the problem of manual reporting.

  2. Find what needs attention

    Give insights and recommendations on specific actions.

  3. Help someone act

    Build workflows around the problems identified in the data.

Where we’re going: Supportive agents for repetitive work, with a person reviewing the result and deciding what happens next.

Rob outdoors with a backpack

A little about me.

I’m a founder and dad in Ottawa. I care about the people trying to make a business work, and the lives they’re trying to make room for.

Outside the work, I’m interested in parenting, time away from screens, and making things for the pleasure of it.

A little more about me